Chief Minister Dr. Yadav Holds Inspiring Interaction with Social Media Influencers in Indore

Chief Minister Dr. Mohan Yadav said that Prime Minister Shri Narendra Modi has been making sustained efforts to empower youth, women, farmers and the poor through a range of welfare initiatives, which have contributed significantly to strengthening society. He said the Madhya Pradesh Government is committed to promoting animal husbandry and the dairy industry, adding that increasing livestock and milk production is essential for the state’s prosperity. The Chief Minister was addressing a conference of social media influencers organised during the Balram Krishi Mahotsav at the Laxmibai Nagar Agricultural Produce Market in Indore.

Chief Minister Dr. Yadav held a warm and inspiring interaction with young social media influencers who create content related to agriculture and allied sectors. Responding to their questions, he advised farmers to adopt crop rotation to maintain soil fertility and minimise losses during periods of low rainfall by cultivating short-duration crops. He urged influencers from across the state to create reels highlighting the welfare schemes being implemented by the state government so that more farmers could benefit from them.

Chief Minister Shares Plan for Care of Aged and Stray Cattle

Chief Minister Dr. Yadav outlined the state’s strategy to promote animal husbandry while addressing the issue of aged and stray cattle. He said the government is working on a plan to develop high-quality breeds from stray and aged cattle, which would help address both challenges while also boosting milk production through the Hiranyagarbha Yojana. He said there is no shortage of chemical fertilisers in the state and that farmers are being supplied adequate quantities based on their crop requirements. A new digital fertiliser distribution system has been introduced to curb black marketing and ensure that fertilisers are distributed according to farmers’ landholdings and actual requirements. The Chief Minister reiterated the government’s firm stand against substance abuse, saying that addiction is the root cause of social destruction and has devastated many families. He said illegal trade in narcotic substances would not be tolerated anywhere in the state and that strict legal action would be taken against those involved. Referring to the state’s liquor prohibition policy, he said the decision to ban liquor in religious towns has yielded positive results. Liquor prohibition has been implemented in 19 religious towns, including Ujjain, Omkareshwar and Orchha.

Influencers Share Success Stories

Young farmer and social media influencer Shri Kapil said that, inspired by Prime Minister Shri Narendra Modi’s call for the ‘Ek Bagiya Maa Ke Naam’ initiative, he had developed a garden where he cultivates spinach, pumpkins and other vegetables, helping him become self-reliant. He also grows lemons, guavas and other fruits on his farm.

Social media influencer Shri Praveen Dhakad from Shajapur said he cultivates vegetables on a large scale and expressed his desire to establish a food processing unit in the region, noting that it would enhance the income of vegetable growers. Farmer and influencer Shri Tikam Sankhla from Sehore said he owns 70 head of livestock and cultivates cereals, pulses and vegetables. Another farmer from Shajapur said he grows a wide variety of crops, enabling him to achieve self-reliance. A woman influencer from Sehore shared that she creates agriculture-focused videos that have received wide appreciation. A farmer from Rajgarh said he cultivates short-duration crops suited to low-rainfall conditions. The young influencers also interacted with Chief Minister Dr. Yadav in the Malvi and Nimadi dialects and posed for a group photograph with him.

Urban Development and Housing Minister Shri Kailash Vijayvargiya, Water Resources Minister Shri Tulsiram Silawat, Member of Parliament Shri Shankar Lalwani, Mayor Shri Pushyamitra Bhargav, Chairman of the Madhya Pradesh Housing and Infrastructure Development Board Shri Om Jain, District Panchayat Chairperson Smt. Reena Satish Malviya, MLAs Shri Madhu Verma, Smt. Malini Gaur and Shri Golu Shukla, Divisional Commissioner Dr. Sudam Khade, Police Commissioner Shri Santosh Kumar Singh, Shri Shravan Chawda, Shri Kapil Yarde, along with other public representatives and senior officials, were present on the occasion.